Few industries have felt the same pushback as SexTech. It seems that no matter how valuable, unique, or innovative a product or service is—involving SexTech in the equation inspires prudes to throw up roadblocks. The SexTech industry is resilient and made up of passionate designers, creatives, marketers, and others who simply aren’t willing to take No for an answer. That has led to some fun an...
What does it take to be an ‘elite distributor’ of adult products? According to Pipedream, it requires passing a rigorous selection process, demonstrated knowledge of products and customers, strong leadership, and a commitment to customer satisfaction. After an exhaustive search, Pipedream has begun to add names to its Elite Distribution Partnership Program.
X Biz reports that California adult product retailer and distributor Pipedream Products will add Scala and Debranet to their newly formed Elite Distribution Partnership program. An additional partner is being considered, with an announcement expected soon.
Scala, a Netherlands-based adult toy distributor, and Hungarian-based Debranet, will both benefit from Pipedream’s new state-of-the-art distribution center, also located in the Netherlands. The new facility and partnerships are expected to increase efficiency in numerous ways—resulting in shorter lead times, faster shipping, and dedicated marketing and customer service support.
As more people become comfortable with the idea of buying and using adult toys, effective customer service will be as necessary as it will be scarce. Even the best CS representatives may have trouble talking a customer through setting up a Bluetooth connection for a masturbation sleeve, or helping a shopper troubleshoot why her new g-spotter isn’t getting the job done.
Matthew Matsudaira, CEO of Pipedream, explains that the Netherlands hub is the result of over a year of development, strategic investment, and cooperation with adult retailers across the globe.
It’s easy to see why Pipedream is pumped for the future of SexTech. The unprecedented spike in adult toy sales makes this the ideal time to increase brand awareness while diversifying marketing to reach new demographics. This improved distribution model is sure to positively impact customers whether they’re looking to invest in a high-end vibe or just pick up novelty bachelorette supplies.